Local SEO, also known as local search marketing, is a sure-fire method of gaining customers where your branches are located. Research shows that 80% of local searches convert into a sale when a user clicks through to your bank website. In this blog, you’ll learn simple actions you can take to improve your bank website rankings using local search.
One way to extend your online marketing strategy beyond your bank website is with a blog. In this two-part series, we’re going to examine the advantages of setting up a blog and give you tips for creating and maintaining it. This week we’re focusing on the reasons why blogging is beneficial for ongoing communication, customer education, search engine optimization, and sales conversions.
The primary purpose of your bank website is to increase conversions. If your sales have become stagnant or, worse, you’re losing customers, the design and function of your website might be the problem. Here are five steps for optimizing your bank website for user experience.
A few months ago, we told you 5 SEO tips you could use to maximize your bank’s web presence. We hope you’ve seen your search rankings improve since then. If not, you might want to keep reading to discover 3 SEO mistakes you might be making on your bank website. To get the most from your SEO strategy, you should audit your site for ways to improve anchor text, internal linking, and mobile optimization.
In an earlier blog, we explained how premium content was one of the keys to successful SEO. High-quality content starts with understanding what key terms or phrases will drive up your search engine result page (SERP) rankings. In this article, we’re going to discuss how you can use keywords to boost your SEO to help your bank find the right […]